PrimacyTV is owned and operated by Primacy Management Inc., a Calian company. PrimacyTV is a health and lifestyle program that is uploaded to Primacy Management Inc. medical clinic waiting rooms across Canada within or adjacent to Loblaws® stores. PrimacyTV was created in 2006 to improve the waiting room experience of our clinic patients by informing, entertaining, and advertising relevant products that our audience needs and wants through digital advertising that takes place on full HD LED television screens.